Me, Myself and EU is Alex Majoli’s exploration of Europe’s contemporary social and political issues and its identity crisis through three key characters:

The emergent far-right: The rise of fiercely anti-immigrant far-right parties such as the French National Front and the Danish People’s Party play a key role in shaping Europe’s new image in response to the migrant and refugee crisis.

They receive a disproportionate share of media attention, augmenting their theatrical role and their ability to impact on how the majority of people perceive the story of this crisis unfolding.

Individual migrants and refugees’ assimilation experiences in Europe: The dramatic scenes of migrants and refugees fleeing their war-torn and poverty-stricken homes and arriving exhausted at southern European beaches and eastern European borders are but one commencing moment in a long process of acceptance and assimilation – or lack thereof.

The fragmenting receiving societies: Conflicts at several layers of European society are playing out in response to the refugee and migrant crisis. A general divide between Eastern and Western Europe is materializing, raising sensitive questions about whether countries like Hungary share compatible values with others like Germany and Sweden. Friction is being laid bare within European regions, too, as the arrival of refugees and migrants is revealing a hardline current in countries that are generally assumed to be among the most inclusive and tolerant.

With this project, shown for the first time in Sofia State Art Gallery, Majoli aims to invite the audience to question what is happening with the ideology of Europe as a whole and xenophobia, the refugee crisis and the extreme right wing across the entire continent in specific. His approach to this concept aims to challenge the viewer’s understanding of reality, by drawing attention to the masks we wear as actors playing our roles in society.

Alex Majoli created the exhibition “Me, Myself and EU” invited by Fotofabrika Foundation. He visited Bulgaria in April this year, because My first show in Bulgaria cannot miss a Bulgarian footage.